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Bitcoin Q&A: Fostering adoption with empathy and education

[AUDIENCE] [We are both] always talking about adoption, that we need to work on adoption in local communities All of them need to work on adoption in the local to make it more global

Maybe you can give all of us some advice about how to work on adoption, in the proper way, with Bitcoin [ANDREAS] I have a slightly different perspective on mainstream adoption than many people in this space

Some people believe that, in order to get mainstream adoption, you [must] go out there [to] promote it, [that you must persuade] people to use these technologies, go into every store and [ask], "Do you accept Bitcoin? No? Well then, I'm not buying anything from you!" and walk out [Laughter] You [will be] very hungry, if you do that Very soon, you won't have too many friends "Hey man, we're going to the party next week Did anyone invite Phillip?" "Oh, no

All he does is talk about Bitcoin, all the time" Have you been there? I've been there [Laughter] I think it is important to recognize that not everybody needs this technology [yet]

Also the technology is not ready for everyone It is still difficult to use, difficult to secure, difficult to operate in a convenient way [Most of] the user interfaces are very poor, require a high level of technical expertise even more so to operate securely Why do you need it in your life? Maybe you have this particular balance of skill and need, and it is right for you today

But maybe it is not right for your friend, and maybe it won't be right for another five years Maybe the zloty must to go to shit before it's right for them I went to Greece in 2010, after the crisis, and told people, "You should really look into bitcoin It's important" Nobody listened

Now when I go, everybody wants to know about Bitcoin Give it eight years of economic recession and suddenly everybody is interested in sounds money Everybody becomes a monetary economist The secret about money is: you can ignore it [while] it works The moment it stops working, you can't ignore it

[You are aware of it] everywhere and it ruins everything There are some countries in the world today where it is needed There are some applications today where it is needed If you meet an immigrant who [works as] a taxi driver and sends money to their family in Kuwait, in Jordan, in the Sudan, in Mexico They currently use Western Union and it costs them a minimum of $5 – 10 to do a wire transfer, and it takes three to five business days [These remittance companies] give them a terrible exchange rate Yeah, maybe they need this technology Maybe they could do something better [with it]

But your average Polish person [doesn't] need it [for their shopping] You [must] be careful First of all, don't promise things that you can't deliver Don't tell people this is "miracle money" and it's "free, fast, secure, and so easy to use" It isn't [all of those things] yet

Don't try to push it on people who have no interest in playing with your little weird experiment We don't need to invite everyone into the neighborhood yet The most important thing to look [out for], within your community, is people who came to cryptocurrencies for the wrong reasons [Sometimes] that is okay A lot of us [became interested in] cryptocurrencies for the right reasons, but maybe some for the wrong reasons [Some of] you [may] have a friend, whom you have been [talking to] about Bitcoin since 2015 [Maybe at some point you said], "Hey, it is at a good price right now

Maybe you should get involved" [They said], "Oh no, that is stupid internet money I'm not buying into your scam" Then they call you in December 2017: "My friend you're the Bitcoin guy Tell me, how do I get some?" You [ask], "You want to buy now, at $19,000? No, don't Go away Come back in six months

" You have all been part of this conversation Suddenly everybody is shouting, "Bitcoin, bitcoin bitcoin, bitcoin!" Or, "Ethereum!" Or they want the whole spectrum [Maybe] you have a friend who finally [bought] a bunch of bitcoin in 2017, at $19,000 Then they day trade it for the next two weeks They call you up and say, "Hey, I've heard that Sia, Tron, and Neo are about to break out from the pennies into major market cap

" "I'm trying to trade Neo for Sia on Poloniex, but I am having problems with my [two-factor] authentication-" You're [thinking], "What the hell are you doing?" They have gone full casino Who has a friend like that? Who [has friends that] are calling you and asking [this]? I [don't mean to be] nasty about these particular [coins] There are about two thousand of them, and they [may be] calling [to] ask about [ones you haven't heard of] Or worse, they [get involved in a] pyramid scheme They say, "Oh yeah man, I heard you about this Bitcoin thing

" "I got so excited and now I've invested my entire retirement into BitConnect" [Laughter] Oh shit! Oops There is a [right] time and then there is the wrong time There is a [right] way [and a wrong way] to address this The way is not to tell people what the right choice is, because you [probably] don't know the right choice

You think you do, I think I do, but if I start advising people [about when they] should buy or sell, buy this or sell that, on average I will be wrong more often than I am right In the end, people will be very disappointed You need to help people make their own choices, [through] education Some of the [well-known] rules apply to everything For example, [if you invest], don't put all of your investments into one thing

That is smart advice Don't try to be a day trader unless you are a day trader; [otherwise], you will [probably] lose everything That is smart advice If you see something that promises "guaranteed" daily returns of 10% [or more], it is a Ponzi scheme When your friend says, "It can't be a Ponzi scheme

I've been making so much money!" You [reply], "That is why it is a Ponzi scheme" [Only the] first people [in and out] make money You can advise people to be careful of frauds, advise people that this space does have a lot of scams in it There are things that are based on real technology and then there are things wrapped in a cloud of bullshit, swirling so fast you don't know what to check first and [become] lost in it You [need to] educate people on the basics: how do I keep my cryptocurrencies secure? Why should I have a wallet where I control the keys, versus leaving my money on a third-party exchange? Why should I not use a web wallet? How do I backup my wallet? [Where do I store] my seed? This is basic education

You should give basic education, not on what to choose, but how to understand which choices make sense The great news is this: of all the people who just arrived [because they] heard about it in the last six months, most of them came for the wrong reason, because of greed and excitement about the current price spike Some of them will stay [for the right reasons] If you help educate [those who stay] on best practices, if you help them learn how to use this as part of their life, to learn skills that will help them in their careers, to learn how to interact with other people and to bring them into the community, you have built the next generation [of teachers] We will have another bubble

When we have another bubble, [more] newbies will come in Most of them will leave as soon as the price crashes, [but] then you catch a few more [who stay] Keep repeating that [cycle] Don't try to sell this too hard But the first thing you should accept is that this is not for everyone

Not everyone needs cryptocurrency [yet] Not everyone is ready to understand cryptocurrency Not everyone is ready to use cryptocurrency That is okay Otherwise, you [will look like] an asshole pushing something people don't need, don't want, in order to [satisfy] your own greed

In fact, you should be very careful when you see people like that in the community, who are trying to persuade people to buy into the latest exciting "investment" Those people are toxic to community- [building] You need to be very careful Hopefully that is some advice that you can put into practice Communities based on education are sustainable, long- lasting, and grow regardless of what the price does

I've seen this again and again I've been involved in founding several local communities in San Francisco, Chicago, and other places I've seen those communities thrive They [may] get very busy when the price is high, but they remain sustainable even when it is not [high]